Level | Role | Important Rules |
---|---|---|
Campaigns | Select your targeting options and other main settings here | One single campaign per country |
Ad Groups | Used to group banners of the same size |
|
Sector Bids (or Channels) | You can target a specific contextual group by selecting a sector bid (channel), e.g. Casual Dating. |
|
Ads (or Adverts) | The advert item defines the size and the individual click url of a banner (overwrites Ad Group Click URL) |
|
Images (or Media) | An image file need to be uploaded and assigned to the advert to create the final Banner Ad |
|
Format | Max Filesize |
---|---|
Leaderboard (728x90) | 120 KB |
Medium Rectangle (300x250) | 120 KB |
Wide Skyscraper (160x600) | 125 KB |
Mobile Large Banner (320x100) | 40 KB |
Half Page (300x600) | 300 KB |
Billboard (970x250) | 300 KB |
Large Leaderboard (970x90) | 150 KB |
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