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Things to know before applying for a publisher account


1. Basics

  • We provide Native Text Ads and Standard Banners for dating related publishers.
  • Adverts are available for client-side (JavaScript) or server-side implementations (XML/JSON/OpenRTB).
  • We pay a competitive share of the revenue we generate from our advertisers.
  • Native Ads placements are paid per click (CPC)
  • Banner placements are paid per impression (CPM)

2. Focus of our traffic acquisition

We are seeking traffic exclusively for dating advertisers promoting casual, mainstream, straight, gay, kink, and trans offers. Our focus is on high-volume sources, including escort directories, classified marketplaces, and other softcore or mainstream websites.

  • Please provide all URLs for reviewing when applying for a publisher account.
  • Your traffic must be sent from approved sites only.
  • Placements must be completely transparent and 100% verifiable for our advertising clients at all times.
  • We do not provide code for pop-ups or pop-unders.
  • We do not buy push traffic, email traffic, sms traffic, video traffic or similar formats
  • We do not accept low-volume longtail sites, download or tube sites.
  • We do not allow sites with hardcore content.

If you are able to provide high traffic volume (see minimum below) from the above mentioned areas, please provide us with a sitelist and placement examples.


3. Minimum volume

The websites or applications you are running should at least generate 150,000 queries per month (approximately 5,000 page views per day). This limit is flexible. We also support exciting projects with smaller volumes.


4. Client-side integration preferred

We prefer client-side integration as we only charge clients for visible impressions (only detectable for us through our JS library). If you are looking for server-side integration you will need to make sure to only pass visible impressions through to us.


5. Payment Model

Our payment model is a revenue share of the CPC (Natives), CPM (banners) earnings on our platform. You raise an invoice at the end of each month. We will pay by wire, Paypal or Paxum within 30 days (usually 14-20 days).


6. Setting up your Publisher Account

  1. Sign up to https://signup.solads.media and agree to our terms and conditions.
  2. Make sure that the website url you provide is available for our editorial team to review.
  3. Store the password you used for registration. You need to log into your account after editiorial approval to generate your advert code.
  4. Your signup is usually checked and approved within 24 hours.
  5. Beside the standard advert code various other scripts are available for implementation. If this is interesting please check with our team.
  6. If you have any other question, please do not hesitate to contact us by email or Skype.

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