The Basic Campaign Structure
|Campaigns||Select your targeting options and other main settings here||
|Ad Groups||Used to group banners of the same size|
|Sector Bids (or Channels)||You can target a specific contextual group by selecting a sector bid (channel), e.g. Casual Dating.|
|Ads (or Adverts)||The advert item defines the size and the individual click url of a banner (overwrites Ad Group Click URL)|
|Images (or Media)||An image file need to be uploaded and assigned to the advert to create the final Banner Ad||
Setting up a Banner Campaign - Video Tutorial
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