Dear Valued Advertising Customer and Publishers,
We are proud to announce that on June 19th 2023, we have launched our brand new user interface! Our team has been working diligently to enhance your experience and to provide a more intuitive platform.

All about the most important updates...
Support > Advertiser > What is Geo-Targeting and how does it work?

What is Geo-Targeting and how does it work? (#2013)

(Last Update: 16.09.2015)

We determine the geographical location of each user on its IP address, so that location-based targeting is possible. We offer geotargeting on up to three levels (country, region, city). The precise granularity depends on the country in which you want to advertise.


Where can I set my desired target region?

The target region can be set individually for each individual campaign. When creating a new campaign, select the "targeting" option.

For existing campaigns open 'Campaign Settings » 'Traffic Targeting / Filters'. You can select one or any combination of multiple geographic targets. To select just click the checkbox next to each individual location.